Google recently announced and enacted changes to its search tools. The change is primarily to prioritize mobile. In other words, the search tool is now mobile-first. The question then becomes, why is Google changing its search priorities, and what does this mean for businesses and users? Here are some more details about why Google is […]

SEO is meant to increase traffic to a website so that more users interact with its content. However, there is more than one way to approach SEO. The right approach should also account for users who already know your brand, and make it easier for them to access your website and share it with other […]

On average, Google receives about 40,000 search requests every second. It’s no surprise that people have dedicated their entire careers to mastering how this process takes place and how they can boost sites’ ranking for their own financial gain. Unfortunately, not all businesses have the time or money to utilize one of these mysterious SEO […]